Sense of Purpose. Where Did It Come From?

A little while ago, I asked for feedback on my website. One of the comments that came back really surprised me. It was this:

“Your website talks about wanting to help a lot of people – but you never say why.”

As a New Zealander born and raised in the 60’s, we weren’t brought up to talk about ourselves. In fact, it was a little bit frowned on. You know. Don’t be a show off. Stop attracting attention. Be quiet. All of those things. 

So, talking about myself is not something that comes naturally and generally something that I want to stop doing as quickly as possible  That’s why it never occurred to me that someone would care ‘why’ I wanted to help others.

I suppose that’s why it’s time to elaborate.

A Look Back

Thirteen years ago, my partner and I decided it was time for a change in scenery. We were doing okay in New Zealand but it was still a struggle with two teenage girls, a mortgage and average incomes. So we decided to move to Australia. I had lived there for many years and didn’t have such great memories of the place but my partner had never lived out of New Zealand. We made the leap. We took my daughter but left my step-daughter behind to be with her mother.

My partner was excited to go but obviously sad to leave his daughter behind. We felt we had to go to see if we could make more money and get ahead. We rented our and moved in with my mother who lived in Perth. At 37 it’s not ideal to be living with Mum with your partner and daughter. Full credit to my Mum and my Step-Father, they took us in and as it turned out had to put up with us for much longer than planned.

You see, the plan was to stay with Mum for a short time and then rent a house.

Unfortunately, it didn’t turn out like that. 

Stressful times!

For two years, I applied for hundreds of jobs. Many of them way below the income  and role I had left in New Zealand – just to get a job to help with the bills. My partner had a high earning job working very long hours but it just covered our bills back home, the rent to my Mum and not much more. We didn’t go anywhere. Didn’t have any nights out and certainly did not see any of the Countryside – let alone have a holiday.

Then my partner lost his job for a while and it started getting really scary. I was juggling all of our remaining funds and talking to the bank – A LOT. For two years, I struggled with the bank – re-financing and praying that we wouldn’t lose the house. We really needed two incomes to make our lives work.

My partner was amazing and not once held it against me for not working those two years. I hope in part that this was because I spent every spare minute of the day on my laptop learning and writing. My stepfather set me up in the second lounge with a spare side table that they had and I sat there day after day trying to teach myself how to set up a money making website so that I could support my family.

It was heartbreaking to have to tell my daughter that we couldn’t afford to buy her treats or the niceties that her mates had at school. All we could manage was the bare minimum in clothes and her school costs. What a terrible Mum! Definitely felt like a complete failure. 

Internet marketing was completely new to me and pretty alien. Both my partner and I have backgrounds in the construction industry. They couldn’t be further apart! Not to mention the added bonus that I had zero technical ability with the internet. I could work a spreadsheet and microsoft word but no understanding of coding, website hosting, PPC, SEO, marketing – pretty much everything you need to know to start an internet business.

Every step was a road block and every step was something that I needed to learn to get to the next step. And..

New Zealand style roadblock!

When something broke? Days and days of trying to figure out what was going on to try and fix it. There wasn’t the help or support that there is now and there were a lot of sharks. I downloaded every free e-book I could find that would help me “get there” but they were all missing peices because they were really only just sales letters. Which I didn’t know at the time. My inbox looked like my junk folder does now.

Giving Up – Letting Go?

Nothing worked. Not a cent earned and two years of effort.

I listened to everyone’s advice and believed that the online thing just wasn’t for me. I didn’t have the skills or the knowledge. 

After two years, we packed up and came home.

Back in New Zealand, I had my Dad telling me that we had made a mistake. That we would have been much better off staying in NZ and much further ahead. I couldn’t really argue the point but I had already been listening to the same message from my family for the two years prior. I have to say that it got a bit tiring!

This is how old I felt

All my friends had families, were travelling the world and having time off. Not us. We worked and worked and just kept trying to get back on our feet.

Any thoughts of a profitable online business were parked and let go of. Had to be responsible and do the right thing. Do what adults do. Get a job and get on with it.

We’ve been doing that for the last ten years. But, I have always had this nagging. This constant discomfort. Something that I knew but wasn’t quite getting. So, I went back on the hunt.

Along Came Russell Brunson!

Far from being an internet marketing expert, my two years of trying to figure out this online thing put me in good stead to smell out the rubbish sales pages.

It was a Facebook Ad that got me. One simple click and I drifted into Russell Brunson’s expertly crafted funnel. Knowing that in the internet marketing world — some things are way too good to be true, I did my research before buying.

Armed and now dangerous, I decided to take the One Funnel Away Challenge and get the 14 day free trial of Clickfunnels!

I’m so happy I did!

From floundering around years ago, I finally feel that I have some direction. My online marketing business is no longer in the too hard basket and I am a firm believer that anyone can do this. A pretty huge turnaround in thinking for me!

Yes, It Was Hard!

Investing in the One Funnel Away Challenge was a no brainer. The risk was that I would lose my $100 bucks and still come away with very little but the potential benefits were huge.

It’s my 50th year and I seriously had to question why I was putting any new stress into my life but there was that nagging again! I had to have a go. I’ve always liked a challenge.

I still struggled with some of the techie stuff but I got there — with heaps of help from Clickfunnels. I am virtually on a first names basis with many of them and I am sure they got sick of seeing my name pop up — but hey?

Happy End Result

Now 30 days later, I have a fully functional funnel that I am delighted with. It’s earning and I am counting the days to firing my boss. I couldn’t be happier or more excited!

One Funnel Away…




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